Luxembourg's Pavilion at Osaka2025: "DokiDoki – The Luxembourg Heartbeat"

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"Doki Doki" is a Japanese expression mimicking the sound of a heartbeat, ready to burst with excitement. In Japanese culture, it is often used in anime and manga in situations with strong emotions. "DokiDoki" also represents the wonder and excitement felt when discovering Luxembourg, a unique country with innovation, openness, diversity, unspoiled landscapes, and rich heritage. Through "DokiDoki", the pavilion creates a bridge between Japan and Luxembourg.

Immersive Experiences and Culinary Delights

Luxembourg's pavilion is located in the "Connecting Lives" zone of the World Fair, dedicated to society and communication. Therefore, the scenography lights a firework  of immersive experiences designed to bring visitors to Luxembourg, and Luxembourg to the visitors in Osaka. 29 guides lead the way through 3 acts of discovering Luxembourg:

  • Act 1 creates an emotional link to Luxembourg through virtual encounters with residents from different walks of life.
  • Act 2 takes a playful approach to Luxembourg's commitment towards a sustainable future. The goal is to raise awareness that evem small steps and actions contribute to creating a better common future.
  • Act 3 takes you on an immersive journey through Luxembourg's regions, uncovering stunning natural landscapes and bustling hubs of activity.

Finally, the culinary space in the courtyard showcases the most savoury examples of Luxembourg's cuisine, including a selection of finest pastries and desserts, created especially for the occasion and always combining Luxembourgish and Japanese flavours.

And let's not forget the Keelebunn, a European bowling alley, built by mastercraftsman Georges Linster. The alley is not only a testament to Luxembourg's masterful artisans, but also a nod to the country's convivial mentality and sporting tradition.

Impressions

  1. osaka-general-6.jpg

    Immersive experiences create an unforgettable moment with us.

    © GIE Luxembourg@Expo2025Osaka

  2. During the expo, Luxembourg’s pavilion hosts many fine examples of craftsmanship by Luxembourgish designers.

    © GIE Luxembourg@Expo2025Osaka

  3. 6 deserts were created by Luxembourgish master chefs. Each month, 2 deserts will be served as part of a limited edition offering (pictured: Stéphane Muller's interpretation of the Bamkuch).

    © Ondrej Piry

  4. Meet Luxembourgers! The pavilion's interior is an embodiment of "Welcome at our home”, which stands for the openness of Luxembourg's people and the diverse society that it produces.

    © Ondrej Piry

  5. Luxembourg’s pavilion was built according to the principles of circular economy with materials and elements that can be easily disassembled and recycled or even used elsewhere.

    © Ondrej Piry

  6. The food court presents many Luxembourgish specialities, including wines from the Moselle.

    © Ondrej Piry

  7. The Keelebunn was built my Georges Linster, one of the last masters of his trade, with support from the National Centre for Continuous Learning and students from the Lycée Privé Emile Metz.

    © Ondrej Piry

Sustainable Architecture and Design Principles

Sustainability is another major topic of Luxembourg’s presence. The country's commitment has been masterfully translated into the pavilion's architecture by STDM, a Luxembourgish architecture bureau with a clear vision for a sustainable future. It is therefore not surprising that circularity was one of the keywords for the pavilion's concept. The structure is designed as to reduce material consumption to a minimum through the application of these principles:

  • Refuse: only essential materials are being used for a structure that is meant to embody sobriety and consume as little energy as possible;
  • Reuse: the materials that are used have to adhere to Japanese norms in order to facilitate reutilisation after the Expo ends;
  • Recycle: any remaining materials have to be able to be recycled locally.

Moreover, an international team Luxembourgish-Japanese team created the pavilion – one more example of Luxembourg's commitment to "Connecting Lives."

Feeling curious? The expo Osaka2025 is open from 13 April until 13 October 2025 on Yumeshima island. The theme of "Designing Future Society for Our Lives." aims to showcase innovative technologies and ideas that have a positive impact on our daily lives, as well as on our planet as a whole. The three sub-themes of Saving, Empowering and Connecting Lives seek to highlight different strategies society adopt on their way into the future. 158 countries participate at the expo, 47 of which are represented with their own national pavilion.

Luxembourg's pavilion at Osaka marks the 25th participation of the country at a world expo.

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