Tourism

Tourism Innovation Award - successful promotion

The aim of the Tourism Innovation Award is to turn the spotlight onto innovation in the tourism sector and reward a particularly innovative idea.

04-torusimTourism is currently one of the most dynamic activities in the Grand Duchy's economy. In 2017, results in the tourism sector were positive; the accommodation sectors overall saw a 4% increase, continuing the progress observed in previous years.

The indicators are green.

Even though the sector is in good health, there is no shortage of efforts to promote tourism. As part of the national 'Tourism 2022' strategy, SMBs were invited to submit projects for the Tourism Innovation Award, directed at professionals in the sector. The aim of the Tourism Innovation Award is to turn the spotlight onto innovation in the tourism sector and reward a particularly innovative idea. 

For its first edition, there are two categories in the Tourism Innovation Award. The 'Smart Tourism' category is for projects involving the personalisation of information and offer, open-source solutions, data protection, virtual reality, 3D visualisation, geocoding, the Internet of Things, etc. The 'Circular Economy and Sustainable Tourism' category focuses on projects involving the optimisation of flows of resources and materials, resource efficiency, the sharing economy, eco-tourism, environmental protection, preservation of natural resources, etc.

The best projects

In the 'Circular Economy and Sustainable Tourism' category, the winner is the company Ramborn S.A. with its 'Ramborn Cider Haff' project. The company's tourist product combines active tourism, sustainable development, craft skills and regional produce. In the 'Smart Tourism' category, the winner is the company Spoticle SàRL, for its 'Spoticle – Location recommendations for everyone' app. The app makes it very easy for businesses in the tourist sector to gain access to digitalisation.

The Public Prize, worth 15,000 euros, went to the company Bazar for its Spillplaz.lu project, a website listing, geolocating and providing information for users on all children's playgrounds in the Grand Duchy.

(Article written by the editorial team of the portal www.luxembourg.lu)

  • Updated 10-10-2018